About SubRosa
From intelligence to innovation.
Elite cybersecurity practices, made accessible to every business, by a team that breaks into systems for a living.
Transforming cybersecurity outcomes
SubRosa was founded by John Price with a clear mission: making elite cybersecurity practices accessible to every business. Recognizing that smaller and mid-sized organizations often lacked the resources for sophisticated cyber defenses, John built SubRosa to bridge that gap.
Today we have grown internationally, delivering thousands of tailored penetration tests and risk assessments while retaining our boutique approach. Our dedication to personalized solutions ensures each client receives precisely the cybersecurity services needed to navigate today's complex threat landscape.
Core values that shape every engagement
Tailored Solutions
Every organization faces unique security challenges. We meticulously tailor each penetration test, assessment, and solution to your specific needs, ensuring the highest level of protection.
Innovation at Our Core
Our flagship platform, Sable, consolidates alerts, policy tracking, risk dashboards, and incident response into one unified, streamlined client experience.
Results-Driven
Outcomes matter most. We focus relentlessly on tangible security improvements, measurable compliance outcomes, and the value of every engagement.
The people behind SubRosa
John Price
Founder & CEO
Don Polyak
Marketing & Finance Lead
Ana Arteaga
Project Manager
Dan Owings
MD, International Sales
Kevin Schewe
Account Executive, US
Boutique by design, global by reach
SubRosa operates across multiple continents and time zones, providing around-the-clock cybersecurity expertise precisely when and where you need it, without ever losing the boutique, hands-on approach our clients rely on.
Ready to secure your organization?
Let's discuss how SubRosa can protect your business, with comprehensive services and the platform to run them.